Metrics That Matter: A New Framework to Reveal Truly Actionable Insights | ClickZ

“What’s measureable? Almost anything. What’s meaningful? That’s another question altogether.”

Pelin Thorogood

A guide to which metrics to focus on and which ones to ignore, charting an evolutionary analytics process that will progressively deliver more impact on that

Source: Metrics That Matter: A New Framework to Reveal Truly Actionable Insights | ClickZ

UX Performance Metrics: How to Measure Change User Experience Magazine

So how do we in government know if we’re really making a difference? Using the power of usability testing, we can redesign content and prove that citizens can read and use it easily, without help. But we can take it a step further.

Source: UX Performance Metrics: How to Measure Change User Experience Magazine